EdenTivon20&24

Learning outcome 2 (U20) : Be able to plan a cross-media advertising campaign to a client brief.  P2 (U20): Create a plan for a cross-media advertising campaign in response to a client brief Plans Plan for a magazine advert  Carter Soft Drinks have explicitly requested that we create a magazine advert as part of the new drink campaign. Interestingly, the magazine advert will have a portrait display and be a singular page within a relevant magazine to ensure the correct audience is attained- selecting a relevant magazine will increase the chance of the ad reaching the correct target audience and subsequently ensure they trust it due to the magazine's pre-existing positive reputation. The advert will include a simple image of Phizzwizzard, the name, slogan, and an enticing colour palate for the targeted consumer as these are the key elements needed to secure success for the ad. Furthermore, the colour palate will likely be red, green, and blue to coincide with our billboard and ...

Learning Outcome 2 (U24) : Understand the behaviours, skills, and attributes necessary within the advertising industry. I worked with Mimi and Scott on this task. Graphic designer:  Professional: skills Software skills One important skill for a graphic designer to possess would be software skills and the ability to be confident using these platforms to create designs for an advertisement. Interestingly, a graphic designer must captivate consumers using a visual concept, being skilled on platforms like Photoshop and Illustrator will enable them to do this successfully and therefore should be a required skill for any graphic designer.  Communication  As a graphic designer, you must be able to communicate effectively with other members of the team. For instance, the project manager will need to receive constant updates on the progress of your work to ensure the overall project runs smoothly- therefore the graphic designer must be able to communicate efficiently to secure the...

Learning outcome 2 (U24) : Understand the behaviours, skills, and attributes necessary within the advertising industry.  10 advertising job roles   Social media manager Copywriter Project manager Creative director Graphic designer Market research  Public relations director Illustrator Strategist  Analyser  For this task I worked with Mimi and Scott. Made By Eden (me): Made by Mimi: Made by Scott:

Learning Outcome 1 (U24) : Understand the products that are produced within and across media industries.  Prime Video . image :  https://www.google.com/search?q=prime+video&sxsrf=AJOqlzU0P9ph-7XzkwfqsLUS_LDI_91JqQ:1674213161613&source=lnms&tbm=isch&sa=X&ved=2ahUKEwimx5qGgtb8AhWIQcAKHY9ACzAQ_AUoA3oECAEQBQ&biw=1280&bih=577&dpr=1.5#imgrc=VaDC5didmErWkM   Prime Video is an online video streaming service that is owned by Amazon and provides its users with many shows and films that are preloaded onto the service as well as additional content which is available to buy for an extra fee. Prime video creates exclusive content for their service as a strategy to entice customers to remain loyal and use the service as this content won't be available anywhere else. Interestingly, Prime Video is available worldwide with a few exceptions as this allows the majority to enjoy content and the organisation to gain maximum profit. The streaming service off...

Learning outcome 1 (U24) : Understand the products that are produced within and across media industries. P2 (U24): Explain the use of converging technologies within an identified sector  https://www.canva.com/design/DAFDfW6YVuY/w68-Cft-ZanUNiceyVX6kw/edit?utm_content=DAFDfW6YVuY&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton Please click the hyperlinkto scroll through below: Pink Abstract How to Study Effectively Infographic by Eden Tivon M1 (U24): Discuss how the industry has utilised developments in technologies  Production technologies The production process for any media product is time extensive and complicated however, new technologies have aided the production process to make it easier for the team to create content. For instance, digital cameras and SD cards can be used to take and store photos, in the past images would have to be printed and developed in a dark room. Interestingly, this process no longer needs to occur, saving la...